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Which Website Platform Should You Use?
Question: You know what builds brand visibility and credibility, improves brand sentiment, and ultimately increases conversions?Answer: A well-designed, thoughtfully laid out website created with an audience-first approach.
Intro to Pinterest Marketing - Is It The Right Fit?
Are you considering using Pinterest for your business, but unsure if it's the right fit? In this blog post, we’ll cover everything you need to know about Pinterest to decide if it's right for your brand, get started with marketing your business on Pinterest and follow best practices.
5 Tips for Creating Effective Marketing Strategies
Before you can decide what tools to use and what content to post, you need to get clear on your strategy. Having a strong strategy in place ensures sustainable, long-term success and spotlights your clear points of difference.
Improve Your SEO With These Do’s and Don’ts
SEO stands for Search Engine Optimization, which helps search engines like Google or Yahoo to rank your website in search results. Good SEO improves your rankability and helps your website to appear at the top of the search engine results page (SERP).
Introduction to Influencer Marketing
How to Prepare for a Branded Photoshoot
Branded photoshoots can help you get high quality, consistent, and professional photos that you can use on your website and on social media.
Using Content Pillars to Uplevel Your Social Media Strategy
We’ve all been there. Sitting in front of our computers or staring at our phones, trying to think of what to post on social media, but coming up blank.
What is Your Social Media Saying About Your Business?
Social media gives people an opportunity to get to know, like and trust the businesses they’re interacting with in a way that’s never been possible before.
Does Your Brand Need a Refresh? Here’s How to Tell!
Your brand is complete experience that your customers have with your business -- from your logo and brand colors, to the look, feel and experience of your products and services.
Content Marketing 101
Content marketing is a huge part of our overall marketing strategy here at Media Shop Collective. It’s an effective way to build brand awareness and positioning, as well as to build trust with potential customers.
