GET MARKETING

YOU KNOW YOUR BUSINESS. WE KNOW THE MARKETING.

Erin Cassidy, Owner & Founder of Media Shop Collective
MEDIA SHOP COLLECTIVE

Fractional Marketing Team for Growing Businesses

Strategic planning and execution without the cost of a full in-house team.

A fractional marketing team gives growing businesses access to ongoing marketing strategy and execution without the cost or commitment of a full in-house team. As your long-term marketing partner, we plan, execute, and optimize your marketing efforts month over month. We cover strategy, content, SEO, and digital performance in one streamlined partnership.

This approach is ideal for small and mid-sized businesses, service-based brands, and growth-focused teams that need consistent marketing support, clearer direction, and measurable results without managing multiple freelancers or agencies.

NO HIRING. NO GUESSWORK.
JUST MARKETING THAT WORKS.

A bulletin board with various notes and cards, including a card that says 'Cosmetic Treatments' with a woman's face touching her face, and two cards that say 'LIT UP' attached with clip hooks.
Erin Cassidy, Owner & Founder of Media Shop Collective
CASE STUDY

325% follower growth in 30 days — with a launch built for momentum.

Client: A new Edmonton nightlife venue that needed full branding, Social Strategy, and content to drive foot traffic

The Challenge: Four months before opening, this new venue needed everything — brand identity, website, content, and a launch strategy that could cut through Edmonton’s crowded nightlife scene. Media Shop Collective was brought in to build the brand from the ground up and generate momentum before doors even opened.

The power of Media Shop Collective

What We Did:

  • Built a full-funnel launch strategy to generate hype, awareness, and foot traffic ahead of opening

  • Developed an iconic brand identity system (logos, colours, typography, badges) to create instant recognition

  • Produced consistent high-impact photography & videography and implemented social-first content campaigns

  • Launched and optimized paid advertising across social & search to reach Edmonton’s nightlife and country audience

  • Designed a website with clear CTAs and ongoing updates to support events, promotions, and customer flow

The Results

  • Grew Instagram following by 325% in one month

  • Generated 420K views and 36K interactions in the first month

  • Successfully launched a brand-new venue into Edmonton’s competitive nightlife scene

  • Helped drive strong early foot traffic and establish the venue as a recognizable destination

Logo of the Media Shop Collective with a yellow geometric globe in the center and black background.

IMAGINE THIS:

  • A strategic plan that reflects your goals - not trends

  • Skilled marketers who proactively bring new ideas to the table

  • Cohesive branding, clear messaging, and omnichannel marketing that actually works

  • A monthly scope that adapts as your business evolves

  • More time for you to lead. Less time scrambling for visibility

This is “Get Marketing” our fractional marketing department that plugs directly into your business and starts moving the needle, fast.

Erin Cassidy, Owner & Founder of Media Shop Collective

Fit Check: Who This Is For?

Our “Get Marketing” Full-Service service is built for ambitious business owners who want a trusted team to take marketing off their plate — and do it well.

We’re a great fit if you:

  • Run a business or nonprofit with 3 - 50 employees

  • Have support staff or an operations lead in place

  • Are ready to invest in strategy and systems, not just surface-level fixes

  • Value working with seasoned professionals who act like part of your team

  • Are in a growth phase, expansion, or pivot and need marketing aligned with where you're going

If you’re a solopreneur, a startup with no internal support, or a highly complex or enterprise brand, this model might not be the best fit but we have other offers to support you where you’re at. Reach out to learn more! 

Apply Now

GET MARKETING GET MARKETING

WHAT YOU GET WITH

GET MARKETING

Every month includes a fully agile, strategic marketing team dedicated to your business goals. Our scope adjusts as your business grows, launches, or pivots.

Quarterly Strategy & Marketing Plan
Custom-built based on your business model, revenue goals, and customer journey.

Social Media Management
We plan, create, schedule, and manage your content — with purpose.

Email Marketing & Lead Nurture
Campaigns that build trust and generate sales without sounding pushy.

Paid Ads & Local SEO
Targeted visibility to bring the right people to your business.

Graphic Design & Brand Collateral
Custom-designed print and digital materials that elevate your brand — from signage and brochures to social posts and slide decks.

Website Updates & Landing Pages
Keeping your site fresh, functional, and focused on conversions.

You can expect consistent communication,

proactive ideas, and complete execution.

Why Growing Businesses Need a Fractional Marketing Partner

Strategic planning and execution without the cost of a full in-house team.

Many growing businesses struggle with inconsistent marketing, reactive decisions, and working with vendors who don’t fully understand their goals. Without a clear strategy or dedicated marketing partner, efforts become scattered and results stall.

A fractional marketing partner brings clarity, consistency, and execution. It connects strategy, design, and performance into a cohesive system that supports long-term growth.

You don’t have to grow alone. With the right marketing foundation and ongoing support, your marketing starts working with purpose every month.

Media Shop Collective Team

KIND WORDS KIND WORDS KIND WORDS

Meet Your

Marketing Team

At Media Shop Collective, we bring a powerhouse of experienced marketers, strategists, designers, and writers who treat your business like their own.

Every team member:

  • Brings years of experience in their craft

  • Is results-driven and process-focused

  • Each member dedicates 6 - 10 hours every month to professional development—so your business stays ahead of industry trends, platform changes, and best practices

  • Is fully integrated with our internal systems and communication tools for fast, effective execution

The Media Shop Collective, digital marketing agency located in St. Albert

We’re not freelancers.

We’re a trusted extension of your team.

The Media Shop Collective, digital marketing agency located in St. Albert
CASE STUDY

Strategic Marketing That Grew a Local Fitness Brand by 586%

Client: A local fitness facility with a strong community and a desire to scale

The Challenge: In 2021, this established facility recognized a need for strategic marketing support to move beyond reactive communications and into intentional growth. With no in-house marketing team and a shifting business climate, they partnered with Media Shop Collective to build structure, elevate engagement, and prepare for scalable success.

The power of Media Shop Collective

What We Did:

  • Developed a community-first marketing strategy focused on member connection and brand trust

  • Built consistent messaging, digital engagement campaigns, and responsive communication processes

  • Tracked performance and consumer behavior to pivot fast when demand increased

  • Shifted seamlessly into growth-focused campaigns the moment the market was ready

The Results

  • Grew from 350 members to over 2,400

  • Achieved a 586% increase in membership

  • Averaging 50+ new members per month in 2025

  • Reached the highest membership in the brand’s 25-year history

The Media Shop Collective, digital marketing agency located in St. Albert

Why It Worked

Our partnership provided the strategic leadership, structure, and execution the business needed to move from survival to sustainable growth. With an agile approach and marketing that evolved alongside demand, we helped the client build momentum - and maintain it.

“Media Shop Collective brought clarity, structure, and the kind of strategy we didn’t know we needed. Every step was intentional, and the growth speaks for itself.”

GET MARKETING GET MARKETING

  • That’s the beauty of it—it’s agile. We start with a strategic scope, then adapt it monthly based on your business priorities. You’ll always know what’s being worked on and what’s next.

  • We recommend a minimum of 3 months to gain momentum and build a strong foundation—but many of our clients stay with us long-term.

  • We start at 25 hours per month, with custom scopes up to 75 hours per month. This allows for deep, ongoing execution across all your marketing needs. Pricing is reviewed on your discovery call.

FREQUENTLY ASKED QUESTIONS

  • You don’t just get one skill set—you get a multi-talented team with structure, strategy, and execution power. It’s like building your marketing department instantly, without the overhead or stress.

  • Nope! We manage strategy, execution, and communication. You just show up for monthly planning and feedback so we can keep aligned.

LET’S MAKE MARKETING
THE EASIEST PART OF YOUR BUSINESS

You're the expert in your business. We're the expert in how to market it.

Let’s talk about how Full-Service Marketing can take the pressure off your plate and help you grow with clarity, confidence, and consistency.

Apply Now

Once you submit your application, our team will reach out within 48 hours to schedule a discovery call. We’ll walk through your business, your goals, and ensure we’re the right fit.

The Media Shop Collective, digital marketing agency located in St. Albert

Because you know your business. We know the marketing.

Learn More About Marketing with Media Shop Collective

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