OUT
MARKET
EVERYONE
Your four-time international award-winning marketing team, bring strategy, design and execution together to turn brand into market leaders.
TRUSTED BY GROWING
BUSINESSES THROUGH
ACQUISITIONS, EXPANSIONS, AND
LAUNCHES ACROSS CANADA
Fueled by creativity, analytics, and the relentless pursuit of our partners’ success
14 YEARS BUILDING BRANDS ACROSS NORTH AMERICA
4X INTERNATIONAL WINNER
14 YEARS BUILDING BRANDS ACROSS NORTH AMERICA 4X INTERNATIONAL WINNER
We’re a performance marketing and creative agency built to bring clarity to chaos, own every channel, and turn ambition into results that fuel unstoppable growth.
Most businesses don’t have a marketing problem — they have a fragmentation problem. We fix that by owning the marketing — strategy, brand, content, and advertising, built from real research into who your customer is — as your partner, not your replacement.
Vendors Who Don’t Talk to Each Other
A social agency, an ads freelancer, a web developer. Each doing their piece, none of it pulling in the same direction.
A Team
Stretched
Too Thin
Your people are talented and busy. Marketing ends up on whoever has a spare hour, and strategy is the first thing to slip.
Tactics
before
Strategy
Posts, ads and campaigns launched before anyone defined who the customer is and what they value. So results stay unpredictable.
SOME OF OUR BRAND PARTNERS




























OUR BOLD APPROACH IS THE
MARKETING LEADERSHIP YOU’VE
BEEN WAITING FOR
One partner. One plan. One result.
Your expertise built this business. Our will grow it, with one accountable plan that turns customer insight into real results.
We Understand the Customer
We start with research, not channels: who buys from you, why, and what would make more of them choose you.
We Build an Action Plan
Brand, website, paid media, social, content and emails, all working from the same strategy instead of competing for attention.
We Measure What Matters
We set clear goals with you, track progress against them, and report openly on what’s working and what we’re refining. You’ll always know where you investment is going and why.
YOU KNOW YOUR BUSINESS.
WE KNOW THE MARKETING.
what we do
Performance Marketing
We help brands grow with full-funnel digital marketing that turns searches, clicks, and scrolls into real revenue. From targeted paid ads to high-ranking organic content, our team builds campaigns that connect with your audience and deliver lasting results.
SEO
SOCIAL MEDIA
EMAIL & SMS MARKETING
PAY-PER CLICK
Brand Strategy
We craft memorable brand identities and high-performing websites designed to help your business stand out, tell its story, and earn lasting trust. By uniting compelling visual design with clear, authentic messaging, we turn casual visitors into loyal brand advocates.
BRAND IDENTITY
PHOTO & VIDEO
WEBSITE CREATION
BRAND MESSAGING
these brands didn't need
another instagram strategy.
they needed a partner leading
the entire marketing scope
through expansion, acquisition and launch.
325 → 2,500
members in 4 years —
Fitness / Membership Growth
From a post-pandemic gym with scattered marketing to steady growth of 50 members a month.
Acquired
after 2 years of partnership —
Hospitality / Acquisition
A major food & beverage investment firm acquired the business — and kept MSC on. We now support every new locations as they expand.
Year 1
launch to multi-market growth —
Nightlife / Launch to National Expansion.
Built from concept through launch. One year later, expanding across the country.
FROM US TO YOU
Senior Strategy, not a ticket number.
Media Shop Collective is led by founder and CMO Erin Cassidy, who brings 20 years of marketing leadership to every partnership. You work directly with senior strategists and creatives, not account managers reading from a brief.
“You know your business better than anyone. Our job is to make sure the market knows it too.”
ERIN CASSIDY, FOUNDER AND CMO
ready to stop managing
fragmented marketing?
Tell us a little about your business and we’ll reach out within one business day to book your 30 minute discovery call.